Bold, original, creative. Absolut Vodka launched in New York, 1979. The transparent and label-less bottle, inspired by an 18th Century medicine bottle, stood out from its tall, flashy, competitors. Made exclusively from natural ingredients, Absolut doesn’t contain any added sugar. In fact, Absolut is as clean as vodka can be. Still, it has a certain taste: rich, full-bodied and complex, yet smooth and mellow with a distinct character of grain, followed by a hint of dried fruit.
